#Top girls play significance software#

In addition, we have analyzed results by box office revenue. In this report, we use the GD-IQ to not only analyze gender representation but also analyze screen time and speaking time in the top 100 grossing films of 20. Previous studies find that female characters are vastly underrepresented in film, and this has not changed much in the last half a century. Shrikanth (Shri) Narayanan and his team of researchers at the University of Southern California’s Signal Analysis and Interpretation Laboratory (SAIL), with additional analysis from Dr. This revolutionary tool was co-developed by the Institute and led by Dr.

#Top girls play significance software#

Funded by and incorporating Google’s machine learning technology, and the University of Southern California’s audio-visual processing technologies, GD-IQ is the only software tool in existence with the ability to measure screen and speaking time through the use of automation. The Geena Davis Inclusion Quotient (GD-IQ) is a ground breaking software tool developed by the Geena Davis Institute on Gender in Media at Mount Saint Mary’s University to analyze audio and video media content. If she can see it, she can be it.' - Geena Davis Media that is more representative of our society not only fosters a more inclusive industry, but by increasing the number and diversity of female leaders and role models on screen, content creators are affecting the ambitions and career aspirations of young girls and young women everywhere. Our hope is that we can use this technology to push the boundaries of how we identify the representation imbalance in media.

“The GD-IQ is an extraordinary tool that gives us the power to uncover unconscious gender bias with a depth that had never been possible to date.